LinkedIn: sponsored ads and content
Adverteren op LinkedIn gebeurt meestal in een van de twee onderstaande vormen:
Ads
Do you post ads that appear to the right of your news feed? These ads usually have a small illustration and a few terms that encourage internet users to click. However, they tend to completely ignore such ads on LinkedIn. Therefore, we recommend the second option;
Sponsored content
Due to its position in the central feed, sponsored content proves to be much more efficient than direct ads. To make the most of it, you need a well-thought-out conversion mechanism. An example? Post a sponsored message that refers to a guide on your website. And ask users to provide their email address to download the guide.
Advertising on LinkedIn: for whom?
Advertising on LinkedIn is especially recommended for B2B companies. Generate leads, attract new customers...
Reach a professional audience very quickly through ads and sponsored content.
Would you like to know what LinkedIn advertising can do for you?
